I have worked for esteemed global corporations such as HP, Microsoft, Ecolab, Ford, Chrysler, Jeep, Ram, Dodge, Fiat, Toyota, and Lexus. I have also lent his expertise to regional companies, including Children's Hospital of Michigan, Shinola, and DTE Energy. Throughout my career, I have had several years of experience as a lead designer, department director, and creative director, working in-house for brands, at agencies servicing brands, and as a contract freelancer collaborating with brands and agencies.

A behind-the-scenes look at the process work of students enrolled in the Fall 2022 course Immersive Spaces.

A solution for HP’s product placement on Project Runway, where designers can create a pattern printed on fabric.

Brand identity system for a lab that grows diamonds made for those who know what they love.

A story about how seventy new jobs have been created at WDI Companies to keep up with the increasing demand for Shinola products.

Part 1 of the Children’s Hospital of Michigan 2020 WDIV Public Programming Thanksgiving Special Broadcast tells the story of a child’s heart saved by innovative technology and procedures.

Part 2 of the Children’s Hospital of Michigan 2020 WDIV Public Programming Thanksgiving Special Broadcast highlights a teenager confronting a diagnosis discovered by careful examination from the hospital.

Part 3 of the Children’s Hospital of Michigan 2020 WDIV Public Programming Thanksgiving Special Broadcast focuses on how the hospital helped provide the ultimate gift to a newborn in need.

With an internal goal for Toyota to be more transparent to the outside world and demonstrate its willingness to be bold, an array of transparent LCD screens reveals a daring concept of the brand's future.

For the all-new “Elevated” Toyota Camry, daily pedestrian experiences are heightened with a mixed-reality multi-sensory performance.

With a new sales model and marketing campaign to convey how purchasing a Scion is as easy as scanning a barcode, dealers were invited to Las Vegas, Nevada, to learn about the new initiative by selecting a chocolate bar and scanning the barcode to become eligible for prizes announced on a rotating LED cube.

To celebrate the opening of a new assembly plant for a new car, hundreds of journalists witness the new building from the perspective of a Chrysler car being built within a massive, curving LED surface.

To celebrate the new Shinola Henry Ford Pocket Watch, a product from an old era of Detroit is shown with a product from a new era of Detroit to show how the city that made this country isn’t done making things.

A story about a legendary bike designer and her new bike, the fixed-gear Shinola Detroit Arrow, done with in-house equipment on a shoe-string cross-country budget.

What started as an internal rally video made within 48 hours for a corporate holiday party became a brand message the owner sent to the President of the United States.

A review of the brand’s business and charity work over a year revealed an entirely new building and vision for the company.

Ongoing digital series for regional utility corporation.

What started as a creative edit for an industry event became so beloved by SRT that the performance brand of Fiat Chrysler Automotive released the story as a national broadcast spot.

Marketing video announcing a new line of pro trim level vehicles.

To show the vision for the next phase of the Shinola e-commerce experience, high-fidelity compositions of the user interface designed in Sketch are animated with Adobe After Effects.

In 2017, the focus of Shinola’s e-commerce was mobile luxury, demonstrated by high-fidelity wireframes designed in Sketch.

The client requested help updating their already existing and AI-generated logo. The final result is the impression of a custom home next to a tree and underneath clouds in the form of the vanity URL TBHS.co.

Lobo was the business owner’s family boat used to get to the far beaches, go on fishing trips, do water sports, take simple evening rides on the river, and smuggle cannabis.

An identity system for a leadership coaching brand that empowers corporations and employees with gravitas.

A brand identity for a feminist luxury lingerie brand where customers buy lingerie to make themselves feel better instead of impressing someone else.

For the Toyota division Collaborative Safety Research Center, where the mark speaks to the goal of a more open-source automotive industry.